Luxury Real Estate Marketing for New Developments
We craft brands and tools your project needs to attract buyers and close sales. One studio. Renders, digital sales gallery, and website.
Let’s show
Your Vision
Built for
developers who
Are selling a luxury home no buyer can walk through yet
Need signed presales before the lender releases the loan
Sell through brokers to buyers who rarely visit the site
Luxury real estate marketing services
Brand Strategy
Luxury buyers pay for provenance: who designed the home, where it sits, and what makes it singular. We turn that into one position no nearby project can claim, before the first render.
What’s included:
- ICP and the full buyer circle
- Positioning against nearby launches
- Architect and designer story
- Tone of voice and identity
Estimated delivery
15 days
CGI Renders
The building does not exist yet, and neither do the visuals. We produce renders lit and graded like editorial photography, so brokers and press can share them as they are.
What’s included:
- Exterior and skyline views
- Interiors and finish details
- Amenity and lifestyle scenes
- Crops for print, web, and ads
Estimated delivery
20 days
Cinematic Animation
A 2–3 minute film brokers send instead of a deck. The director cuts an animatic first, so the story decides the shots, and every frame comes from the same 3D world as your renders.
Services
- Lifestyle film with people
- Empty-room walkthrough film
- Short clips for paid media
- Shots for website and press
Delivery From
25 days
Digital Sales Gallery
One link your broker sends once and your buyer opens again and again. It holds the renders, the film, a 3D tour, unit selection, and the real view from each unit's window.
- Renders, film, and 3D tour
- Unit selection and floor plans
- View from the window per unit
- CRM-linked availability
25 days
Offline Sales Platform
Built for the sales lounge, where a headset feels out of place. Your team walks the buyer through the unit, amenities, and neighborhood on an iPad or a large screen.
- iPad and sales-lounge screen
- Unit, amenity, and area walkthrough
- Presentation your team controls
- Runs offline, no buffering
20 days
Trusted by
See what your buyers will see
Explore a live Digital Sales Gallery. Drag to navigate.
What you get
01
Brand Strategy
Luxury property pre-sale branding starts with who buys and who else sits in the decision: a partner, a lawyer, an advisor. We study what else launches near you, how it is priced, and what it promises. Then we define a position that holds against the project opening after yours, and carry it into every render.
Deliverables:
Positioning and brand essence
ICP and buyer circle map
Tone of voice
Brandbook
02
CGI Renders
Luxury real estate renders have to hold up in print, on a broker's screen, and in a magazine layout. We build your project once as a 3D world in Unreal Engine and shoot every frame from it. Exterior, interior, and view renders share one light, one material palette, and one identity.
Deliverables:
Exterior and aerial renders
Interior and detail renders
View renders by floor
Formats for print and ads
03
Cinematic Animation
A cinematic property film does the work of a deck in about three minutes. We write the story first, cut an animatic, then render the shots the story needs. Because the 3D world already exists, new shots for the website or a press release take days.
Deliverables:
2–3 minute lifestyle film
Architectural walkthrough film
Short clips for paid media
Animatic and shot list
04
Digital Sales Gallery
The digital sales gallery is the luxury condo marketing tool buyers come back to before they decide. One link holds renders, film, a 3D tour, unit selection, and the real view from each window. It connects to your CRM, so a sold unit is gone everywhere at once. Standard delivery is 5 weeks.
Deliverables:
Online gallery on one link
Interactive floor plans
View from the window
CRM integration
05
Offline Sales Platform
The offline sales platform runs your project in real scale inside the sales lounge. Your team drives it on an iPad or a large screen, moving from the lobby to the terrace to the street outside while they talk. It works for broker previews and private appointments alike.
Deliverables:
iPad sales-lounge app
Large-screen version
Broker presentation mode
Built from your 3D world
Selected Work
Palazzo Del Mare
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Hospitality
Interior
Palm Beach Residence
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Residential
Garderns Residence
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Residential
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Where we work
We run pre-construction launches for developers in the United States, Europe, Asia, and Middle East. One team and one schedule, wherever the project sits.
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FAQ
What does a luxury real estate marketing agency do for developers?
It sells a high-end home or building before it exists. That means a brand position, editorial-quality renders, a property film, and a sales gallery that lets buyers feel the space and see the view, so brokers can recommend the project with confidence.
How do you market a luxury pre-construction project?
Start with positioning: who buys, and why they pick you over the next launch. Then produce renders and a film from one 3D world, publish a sales gallery with unit selection and window views, and run it through brokers, press, and targeted campaigns.
How much does luxury real estate marketing cost?
It depends on scope. Renders, animation, and branding for a single building typically run $10,000–$30,000. Adding a sales gallery and a website typically runs $50,000–$100,000, and a full launch starts around $100,000. Send your project for an estimate.
How is luxury condo marketing different from standard condo marketing?
Luxury condo buyers pay for the view and the feel of the space. Two identical floor plans can sell at different prices on view alone. So the marketing shows the real view from each floor and lets buyers walk the unit, instead of reading a plan.
Do we still need a sales office if we have a digital sales gallery?
For most luxury projects, yes. The online gallery serves buyers who tour remotely and come back several times before deciding. The offline sales platform turns the sales lounge into the place where your team walks the buyer through the unit, amenities, and neighborhood.
How long does it take to launch luxury new development marketing?
It depends on scope. A standard digital sales gallery takes 5 weeks. Because brand, renders, website, and gallery run on one schedule from one 3D world, pre-construction marketing runs roughly 50% faster than hiring vendors in sequence.
Can you work with our existing brand, architect, or broker team?
Yes. We come in at any stage. If you already have a name and a logo, we start from your identity and build the renders, film, and gallery around it. Your brokers get one link to share and a sales-lounge tool to present with.
Do luxury renders help us reach the bank's presale threshold?
Your lender counts signed contracts. The renders, film, and gallery get those contracts signed earlier, so you reach the presale threshold before the lender releases construction financing. A developer website carries the same assets.
