Digital Twins for Real Estate Development
We craft brands and tools your project needs to attract buyers and close sales. One studio. Renders, digital sales gallery, and website.
Let’s show
Your Vision
Built for
developers who
Are selling units in a building nobody can walk yet
Need signed contracts before the bank releases the loan
Sell to buyers who will never visit the site in person
Real estate digital twin services
Interactive Walkthrough
A buyer walks your building in real time, in first person. They open a door, change the time of day, and see how the light lands in the unit they are considering.
What’s included:
- Free-roam first-person navigation
- Day and night lighting
- Objects buyers can interact with
- VR headset or screen
Estimated delivery
18 days
Unit Selection
Buyers pick a unit themselves, by floor, price, and layout, then step inside it. Your sales team stops explaining a stack plan and starts talking about one apartment.
What’s included:
- Interactive floor plans
- Filter by floor, price, and layout
- Unit specs on every apartment
- Live availability
Estimated delivery
18 days
View From The Window
Every unit shows its own view, from its own height and orientation. Buyers ask about the view first, and the answer usually decides which unit they hold.
What’s included:
- Real view per unit and floor
- Correct height and orientation
- Surroundings and skyline in 3D
- Unit-to-unit comparison
Estimated delivery
20 days
360° VR Tour
A teleport-based tour of a finished interior, for buyers who want to look around one layout rather than roam the whole building. It runs in a browser or a headset.
What's included:
- Teleport-based interior tour
- Hotspots room to room
- Browser and VR headset
- Embeds in your website
Delivery From
18 days
CRM Integration
The twin and your CRM stay in sync in real time. Sell an apartment and it stops being available in the twin, so no buyer is shown a unit that is already gone.
What's included:
- Real-time inventory sync
- Leads from the twin into CRM
- Unit status by sales stage
- Pipeline to the signed deal
Estimated delivery
15 days
Trusted by
See what your buyers will see
Explore a live Digital Sales Gallery. Drag to navigate.
What you get
01
Interactive Walkthrough
The walkthrough is the digital twin itself: a real-time model of your building that a buyer moves through freely, in first person. We build it in Unreal Engine from the same 3D world your renders come from, so it is not a second project started from scratch. Buyers change the time of day, step onto a balcony, and see the finish level you are delivering.
Deliverables:
Real-time build of your project
Web and VR headset versions
Day and night lighting
Update pass as design changes
02
Unit Selection
Unit selection turns the twin into a sales tool. A buyer filters by floor, price, and layout, opens the unit, and walks it without waiting for your sales team to set anything up. Your team runs the same screen in the sales office, so a broker presentation and a remote buyer see one source of truth about what is still available.
Deliverables:
Interactive floor plan per level
Filters by price, floor, layout
Unit spec card and availability
Sales-office and web versions
03
View From The Window
The view is one of the strongest reasons a buyer holds one unit over another, and the hardest thing to promise before the building exists. We model the surroundings and the skyline, then build the view from each unit at its own height and orientation. A buyer on the 4th floor sees the 4th floor, not an image shot from the roof.
Deliverables:
A modeled view for every unit
Surroundings and skyline in 3D
Height and orientation accuracy
Side-by-side unit comparison
04
360° VR Tour
A 360° VR tour is the lighter option next to a full walkthrough. It is teleport-based: a buyer jumps from point to point inside a finished interior instead of roaming the building. It runs in a browser, embeds in your website, and works on a headset in the sales office, which suits a show unit or one layout you sell repeatedly.
Deliverables:
Teleport-based interior tour
Hotspots room to room
Browser and VR headset
Embeds in your website
05
CRM Integration
A digital twin only helps the sale if it knows what is sold. We connect it to your CRM in real time, so a reserved unit changes status everywhere at once and an inquiry from the twin lands in your pipeline with the unit attached. Your sales director sees which units buyers open, and which ones they open and leave.
Deliverables:
Real-time inventory sync
Leads from the twin into CRM
Unit status by sales stage
Pipeline to the signed deal
Selected Work
Palazzo Del Mare
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Hospitality
Interior
Palm Beach Residence
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Residential
Garderns Residence
Architectural renderings, 3d animation film
Animation
Brand Packaging
Case Study
Exterior
Residential
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Where we work
We run pre-construction launches for developers in the United States, Europe, Asia, and Middle East. One team and one schedule, wherever the project sits.
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FAQ
What is a digital twin in real estate development?
It is a real-time 3D model of your project that a buyer moves through in first person. Unlike a render, it responds: the buyer opens doors, changes the time of day, picks a unit, and looks out of its window, all before construction starts.
How is a digital twin different from a 3D rendering?
A render is one fixed frame chosen by the studio. A digital twin is a real-time environment the buyer controls, so they choose the room, the floor, and the light. Renders stay sharper image by image; the twin sells the unit the buyer cares about.
Can you build a digital twin for a building that does not exist yet?
Yes, that is what it is for. We build from your architectural drawings and 3D models, not from a scan of a finished site. That is what makes the twin useful during presale, when the building is a construction loan and a set of plans.
How long does a real estate digital twin take to build?
Several weeks to several months, depending on scope: a single building is faster than a large complex. We build it alongside your renders and digital sales gallery on one schedule, so nothing waits in a queue.
How much does a real estate digital twin cost?
A multi-unit building twin typically runs $20,000–$60,000. A single-family project or spinner starts around $12,000, and a large complex starts at $100,000. Unit count and interaction depth set the figure, so send your project for an estimate.
Can the digital twin go on our website and into our CRM?
Yes. It embeds in your developer website and connects to your CRM in real time. Sell a unit and it stops being available inside the twin, so brokers, your website, and your sales office all show the same inventory at the same moment.
What is the difference between a digital twin and a 360° VR tour?
A 360° tour is teleport-based: the buyer jumps between fixed points. A digital twin is free-roam, so the buyer walks the space continuously, changes lighting, and interacts with objects. The tour suits one show unit; the twin suits a whole building.
Do buyers need a VR headset to use it?
No. The twin runs on a normal screen in a browser, and on a headset when you want the full effect. It works with Meta Quest 3, HTC Vive XR Elite, and Pico 4, which covers the headsets most sales offices already own.
Can our sales team run the twin in the sales office?
Yes. Your agent drives it on a screen or iPad during a walk-in or a broker presentation, choosing the unit, the floor, and the view while they talk. The same project also works self-guided for a buyer browsing at home.
